Personal profile

LILYFIT team members and instructors aren’t just dedicated professionals at the peak of their powers. They’re people too, each with a story to tell…

Creative Director

Srdjan Jovanovic | Creative Director

A fine Serbian gentleman with years of Creative Agency experience behind him. From his younger days of sketching out masterpieces on the wall of his house to carving out objects on his families’ wooden furniture, Srdjan later went on to pursue his dreams and following his real passion – Art.

Srdjan began his agency life as a designer with Leo Burnet back in Belgrade, and went on to rise in rank with experience to agencies like Ogilvy & Mather, Pragma Group, Vibe and JWT through which he held positions of Sr. Art Director and Creative Director.